by Michael L. Sheffield Every Direct Selling Company that has reached the pinnacle of success in today’s competitive market began its business by offering unique products or services that served a recognized need.  But quality product alone didn’t sustain a multi million dollar growth pattern.  By necessity the company provided a solid marketing concepts and […]

by Michael L. Sheffield As the new year approaches, home-based businesses throughout the United States appear alive, well, and steadily expanding their sphere of influence. (This is one in a series of articles by MLM consulting expert Michael L. Sheffield on this and relate subjects.) In large part, this cozy scenario has been created by grim […]

by Michael L. Sheffield Find the Right Fit Question: I am looking at a part time opportunity in sales, but I am confused by the many different types of business opportunities that seem to be available. What is the difference between Direct Sales, Party Plan selling and Multi-Level Marketing? How do I determine which approach […]