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Define Your Customers

by Michael L. Sheffield People come to our office from all over the world. They bring their ideas and dreams in different degrees of development. Many of our new MLM clients have made massive monetary investments, often at great personal sacrifice, to bring their entrepreneurial vision to life. Ambitious as they are, these committed capitalists […]

Importance Of A Mission Statement: Is A Good Mission Statement A Must?

by Michael L. Sheffield For a Multi Level Marketing (MLM) company to remain stable in an ever-changing market, it must have a strong sense of mission — and be able to communicate that mission to its manufacturer’s, employees, distributors and retail customers. A company can have it all together — visionary leadership, competent management, adequate […]

The Home Based Business

by Michael L. Sheffield As the new year approaches, home-based businesses throughout the United States appear alive, well, and steadily expanding their sphere of influence. (This is one in a series of articles by MLM consulting expert Michael L. Sheffield on this and relate subjects.) In large part, this cozy scenario has been created by grim […]

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